Insta Style
Free Instagram Lightroom Preset
Compatible with Lightroom 5, Lightroom 6, Lightroom Classic and the Creative Cloud (CC), and Lightroom Mobile.
How to Use Free Lightroom Preset
If you need help with the free Lightroom presets installation, please check my dedicated tutorial here: How to Install Lightroom Presets
My free Lightroom presets work with images in different formats (RAW, JPEG, PNG, TIFF…). But I highly recommend using a RAW format, which offers the most flexibility and produces the highest quality.
If you need RAW images to practice Lightroom preset based editing, please visit my free library of RAW images. Fee free to download and use them for practice: Free RAW Photos for Editing
For the demonstration, I used the outdoor portrait image.
Using the Insta Style Free Instagram Lightroom Preset
The Insta Style free Instagram Lightroom preset is part of my new product, INSTA Kit. The kit gives photographers all the necessary tools to use one of the most popular visual social platforms to the full extend.
The goal of the Insat Look preset is to produce a distinctive look that so popular on Instagram. The look is achieved by emphasizing specific colors and desaturation others. The intention here is not to create natural-looking photographs but rather to offer a unique visual style.
Let’s see how we can completely change the look of the landscape photo I took in Zion National Park in Utah.
Insta Look preset and see if we need to adjust it any further.
All my presets are designed to produce the best results with properly exposed images. But it is rare to have straight out of the camera with the perfect exposure. If you use the “exposer for the left” technique, it will produce underexposed images. And if you prefer the “exposure for the right” method, you will end up with slightly overexposed photos. It means that you always need to tweak the exposure in Lightroom.
For such final tweaks, I used the TOOLKIT adjustment presets.
The TOOLKIT is the collection of Adjustment Presets. The presets allow fine-tuning of a photo without altering the style and Lightroom editing tools.
You can download the TOOLKIT Adjustment Presets, which is part of my free Travel Preset Collection, here: Free Travel Preset Collection
Next, I used the TOOLKIT.
I applied the following adjustments:
9. Open Shadows +++
32. Vignetting ++
43. Midtone Contrast ++
The Editing Formula: Insta Look (9, 32, 43)
And here is the final result:
Examples of Free Vintage Lightroom Preset Editing
Free Lightroom Presets Download
Below please find the complete free lightroom presets download (zip) library.